Eco Fit Lid
Consumers are increasingly demanding more sustainable products, expecting brands to commit to lower environmental footprints, reduced waste and less plastic.
Our Eco Fit Lid is an innovative new paperboard lid for cold and hot beverage cups designed to replace current plastic lids while offering consumers a superior drinking experience. Made from 100% PEFC™ certified fibres, it’s fully recyclable in the paper stream along with the cup.
Unlike traditional plastic lids, Eco Fit can be fully printed and branded to maximise point-of-sale appeal.
A fully sustainable alternative to traditional lids that enhances any company’s sustainability credentials
A Sustainable alternative
The Eco Fit Lid marks a key step in reducing the plastic in on-the-go packaging and consequently the global depletion of fossil resources. Its strength lies in innovatively combining a sustainable material with an effective new packaging manufacturing technology.
Eco Fit Improves the environmental profile of any company currently using plastic lids:
100% renewable low-carbon certified paperboard
Reduces depletion of fossil resources compared with current plastic saving 400 tons of plastic per 100 million coffee lids
Fully recyclable in the paper stream
Also available in a fully-compostable version
Superior drinking experience
The Eco Fit Lid improves the consumer experience across multiple consumption occasions (In Store, On the Go and Delivery)
Secure, tight lid fit on paperboard cups, enhanced by an audible snap
Leak- and spill-resistant for a comfortable and safe consumer experience in all use situations
Iconic: the lid can be printed and branded, unlike plastic lids, giving a premium appearance that transforms point-of-sale appeal
Driving Customer Value
A paperboard cup with an Eco Fit Lid becomes a complete marketing tool
A customisable versatile solution offering varied drinking hole/straw insertion options
A fully sustainable alternative to traditional lids that enhances any company’s sustainability credentials
The best solution for on-the-go consumption, takeaway and delivery
Awards
Eco Fit lid has won its third prestigious award, being judged a WorldStar 2023 Winner in the Beverage category!
The judges were particularly impressed by how the Eco Fit Lid impacts on a new concept of consumption as well as by its flexibility, versatility and customisability.
Eco Fit Lid won a Best Packaging Award 2022 as the jury praised how this product is conceived to address a complete spectrum of concerns — from sustainability and circularity to consumer safety and convenience — in a wide range of use scenarios from in-store to on the go and deliveries.
Promoted by Istituto Italiano Imballaggio
The Eco Fit Lid is a completely new way of drinking that enhances any company’s brand values and reputation. Its innovative design and sustainable raw material have been widely acclaimed, including as winner of the Save the Planet category in the 2020 European Carton Excellence Awards.
